The industry leaders and masterminds of online marketing are raving about email marketing and the benefits of this strategy for years now. Regardless of the size of your business, regardless of the industry or target audience, email marketing is certainly a strategy you can use to improve your business and work towards achieving your goals.
When we analyze the overall usage of the search engines, and when we compare the results, there is no doubt that Google takes precedence over all the others. Based on this research, it has a 90% share in the search engine market share worldwide.
You already know that blogging is a powerful tool to grow your reach as well as your business. Starting a blog is one thing. But getting your blog noticed and using it to generate traffic is another. One of the best ways to do so is by creating content of outstanding quality.
Blogging has long surpassed this purpose of being an outlet for the writers and those fond of sharing their stories in a written form. It has turned into a type of a business model that requires a lot of optimization and planning to turn it into something truly successful.
If you’re selling online, you’re probably at the stage of creating or refining your sales strategy. Even if you haven’t considered making any changes to the current setup, you should think about the sales funnel and how this strategy could be improving your sales.
It’s likely that product pages are a part of your website. You might have an e-commerce website, or you simply offer a single product or service. Even if you’re not selling anything, but just generating leads, practices you’ll find in this article could be helpful for optimizing the landing page as well.
As an online marketing strategy, affiliate marketing has been growing in popularity mainly due to the influence it has to drive sales. In fact, affiliate marketing drives over 16% of US e-commerce orders (source). Based on this study, over 80% of participants include affiliate marketing in their overall online marketing strategy.
Blogging offers a huge potential for business growth and building influence online. As you’re exploring new trends in digital marketing and helpful tools to use, you should also determine ways to enhance the performance of your blog in 2018.
Exploring social networks and the opportunities social media marketing provides has become a substantial step in any business growth, especially in the promotion of online businesses. Hence, the importance to explore trends and practices that are currently used and said to lead to the best performance.
With 74% market share in November 2017 (Source), Google represents the most used online tool for conducting searches. For a significant portion of online users, it’s the first place they turn to when they have a question, a dilemma, or a problem they want to solve.