Zorana Radovic

Zorana Radovic has been writing about digital marketing for several years, and has a deep knowledge about the industry, as well as various strategies used within digital marketing. Zorana works as a freelance Content Marketing Specialist for eMarketing Institute.

Increase Email Marketing Efficiency

How to Increase the Efficiency of Your Email Marketing

The industry leaders and masterminds of online marketing are raving about email marketing and the benefits of this strategy for years now. Regardless of the size of your business, regardless of the industry or target audience, email marketing is certainly a strategy you can use to improve your business and work towards achieving your goals.

Google’s Featured Snippets Optimization

When we analyze the overall usage of the search engines, and when we compare the results, there is no doubt that Google takes precedence over all the others. Based on this research, it has a 90% share in the search engine market share worldwide.

How to Find Content Ideas

How to Find New Content Ideas

You already know that blogging is a powerful tool to grow your reach as well as your business. Starting a blog is one thing. But getting your blog noticed and using it to generate traffic is another. One of the best ways to do so is by creating content of outstanding quality.

6 SEO Mistakes to Avoid When Blogging

Blogging has long surpassed this purpose of being an outlet for the writers and those fond of sharing their stories in a written form. It has turned into a type of a business model that requires a lot of optimization and planning to turn it into something truly successful.

Optimization of a product page

How to Optimize a Product Page

It’s likely that product pages are a part of your website. You might have an e-commerce website, or you simply offer a single product or service. Even if you’re not selling anything, but just generating leads, practices you’ll find in this article could be helpful for optimizing the landing page as well.

Rules of affiliate marketing for merchants

9 Rules of Affiliate Marketing for Merchants

As an online marketing strategy, affiliate marketing has been growing in popularity mainly due to the influence it has to drive sales. In fact, affiliate marketing drives over 16% of US e-commerce orders (source). Based on this study, over 80% of participants include affiliate marketing in their overall online marketing strategy.

Google tools to use

Google Tools You Should Use

With 74% market share in November 2017 (Source), Google represents the most used online tool for conducting searches. For a significant portion of online users, it’s the first place they turn to when they have a question, a dilemma, or a problem they want to solve.

Are you sure you want to delete your profile?

Cancel Yes, please delete