Having in mind the astonishing effect of email marketing when it comes to efficiency and performance, with estimated ROI 38:1 (source), it’s safe to say that this is a strategy you want to keep developing and using to reach your audience.
About Zorana Radovic
Zorana Radovic has been writing about digital marketing for several years, and has a deep knowledge about the industry, as well as various strategies used within digital marketing. Zorana works as a freelance Content Marketing Specialist for eMarketing Institute.
Entries by Zorana Radovic
A sales page is the place where it all starts. It’s the page you use to present and sell your products or services to the online users. Usually, this page is focused on a single product or service, or on a particular group of products or services.
In marketing, customer experience, or user experience is one of the most important metrics to help you evaluate the success of your strategy. The whole marketplace is focused on the users and how to provide an experience that is most relevant and most user-friendly.
As much as SEO has been an important factor of website positioning since it directly helps with ranking and organic traffic, here’s another strategy that has started to directly influence SEO. It’s user experience (often abbreviated as UX). Over the years, understanding UX is more and more important as this has become an effective method […]
At this point in time where social networks play such a huge role in everyday lives, it is crucial for a business to use social networks for online promotion and relationship building.
Are you interested in starting an online business? Do you believe that you have an idea that will be great to realize on your own, independently, and simply quit that 9 to 5 job?
E-commerce is a type of business strategy that offers a lot of potential for people who are tech-savvy and love using the internet in the process of reaching online users. In our course on E-commerce, you can explore all those potentials of using the Internet to sell online. One of the strategies proposed in this […]
With the whole world going mobile, everything is changing. Mobile marketing is emerging as a hot new strategy to add to your business efforts in the process of promoting your brand. Along with it, now comes a mobile network, which has accumulated over one billion monthly active users in 2018. Instagram is a social network […]
The industry leaders and masterminds of online marketing are raving about email marketing and the benefits of this strategy for years now. Regardless of the size of your business, regardless of the industry or target audience, email marketing is certainly a strategy you can use to improve your business and work towards achieving your goals.
When we analyze the overall usage of the search engines, and when we compare the results, there is no doubt that Google takes precedence over all the others. Based on this research, it has a 90% share in the search engine market share worldwide.